CRAIG PARNHAM

CRAIG PARNHAM PERSONAL TRAINER

IDENTITY / PRINT PROMOTION / PUBLICATION / WEBSITE

INTRODUCTION

We were approached initially by Craig to create a new brand identity for his start-up business Craig Parnham Personal Training, he already had an existing logo and an off-the-shelf website but was expanding and wanted to raise his profile.

 

BRAND

We helped create a new identity which would reflect the contemporary nature of his fitness methodology. There are three main areas of specialisation so these were designed as sub-brands to the main brand.

PRINT PROMOTION

Promotions have consisted mainly of postcards, flyers and posters.

WEBSITE

Initially we constructed a single long-page site to help drive more business quickly and directly helping it work together with various print promotions. This has now expanded into a multipage site containing more in-depth information.

Craig Parnham website

PUBLICATION PRINT / DIGITAL

Craig also provides specialist information on nutrition and has written several publications on the subject. We created a digital version for a website download which has driven a lot of traffic to the site.

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